The Rise of Entrepreneur Michael Kassan’s 3C Ventures

Entrepreneur Michael Kassan recently hosted a glamorous cocktail party in the South of France to unveil his new firm, 3C Ventures. This event was attended by VIP guests at the Hotel du Cap in Antibes, where Kassan made a grand entrance with the launch of his latest business endeavor. The atmosphere was filled with excitement and anticipation as Kassan introduced 3C Ventures to the world.

After exiting Medialink, a company he founded, Kassan found himself in the midst of a legal dispute with its new owner, United Talent Agency. Despite these challenges, Kassan remained unfazed and determined to forge ahead with his new venture. The timing of the party, which coincided with a soirée hosted by Medialink and iHeartMedia, added an interesting twist to the evening. Kassan acknowledged the irony of the situation but embraced the opportunity to celebrate the birth of 3C Ventures in a place that held great significance to him.

3C Ventures is not just another consultancy firm; it is a reflection of Kassan’s vision for a “higher level” consultancy that goes beyond traditional services. The name “3C” was carefully chosen to reflect the core focus areas of the company: Consulting, convening, and co-investing. Kassan intends to leverage his expertise and experience to help brands navigate the complex media landscape effectively. With a clear focus on these three key pillars, 3C Ventures aims to provide strategic guidance to its clients and create opportunities for collaboration and investment in the ever-evolving media industry.

Despite being in its nascent stages, 3C Ventures has already garnered significant interest, with 10 clients on board and a growing waitlist. Kassan’s reputation and track record in the industry have undoubtedly contributed to the early success of the firm. As he looks towards the future, Kassan is confident that 3C Ventures will make a lasting impact in the world of media consultancy. With a strong foundation built on consulting, convening, and co-investing, the firm is poised for growth and innovation in the years to come.