With the third session of Inside Out 2 hitting theaters, industry experts are predicting a stellar weekend with an estimated $55 million-$60 million in domestic box office earnings. Surpassing the final domestic gross of Illumination/Universal’s Super Mario Bros Movie, which accumulated $574.9M, seems highly likely given the film’s current momentum. The marketplace is seeing a resurgence, providing a promising outlook for exhibition and studios overall.
Paramount’s prequel, A Quiet Place: Day One, directed by Michael Sarnoski and produced by John Krasinski, is set to take audiences back to the origins of the alien invasion in New York City. The star-studded cast includes Lupita Nyong’o, Joseph Quinn, Djimon Hounsou, and Alex Wolff. The film is expected to make a splash with an opening of $40M+, with a focus on attracting Latino and Hispanic moviegoers to drive walk-up business. The under 35 demographic and strong diversity representation are additional factors contributing to the film’s potential success.
Global Franchise Expansion and Offshore Markets
A Quiet Place franchise has proven to be a global success, with a cumulative gross of $638.2M. The latest installment is scheduled for release in 59 offshore markets, including major territories like Australia, Brazil, France, Germany, Italy, Korea, Mexico, Spain, Taiwan, and the UK. The anticipation surrounding the film’s premiere in New York City signals a strong start for its international rollout.
Horizon: An American Saga’s Domestic Debut
New Line’s Horizon: An American Saga, showcased at the Cannes Film Festival, presents a different offering in the domestic market. With Kevin Costner leading the cast and a reported production and advertising budget of $100M for the first two movies, the film is looking at a $10M-$12M start across 3,300 theaters. While the initial box office projections may fall short of the film’s budget, increased foot traffic in cinemas bodes well for the industry as a whole.
The contrasting lengths of A Quiet Place: Day One (1 hour and 40 minutes) and Horizon: An American Saga (3 hours) highlight the diversity in audience preferences. While the former targets a wide demographic range with its PG-13 rating, the latter seems to draw primarily older male viewers. The mixed critical reception for Horizon, with a 47% Rotten Tomatoes rating post its Cannes premiere, raises questions about its potential impact on the box office performance.
The box office landscape is set for a dynamic weekend with Disney/Pixar’s Inside Out 2 and Paramount’s A Quiet Place: Day One vying for audience attention. As these films cater to diverse demographics and genres, their performance at the box office will provide valuable insights into audience preferences and industry trends. Stay tuned for the weekend box office results to see which film emerges victorious in this competitive showdown.
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